Friday, February 14

    The creative industry, particularly in the retail sector, offers vast opportunities for passionate designers who want to bring their talents to life. One such opportunity is the graphic designer position currently available at Toys R Us and Babies R Us South Africa in Durban.

    If you’ve been dreaming of creating visually compelling and innovative designs that capture the joy and excitement of toys and baby products, then this position might just be the perfect fit for you.

    Key Responsibilities:

    1. Creation of Print Media Formats:
      • As a graphic designer at Toys R Us, you’ll be responsible for producing high-quality printed materials. These include catalogues, flyers, and in-store communication tools like posters, price points, and wobblers. Additionally, you will design internal collateral such as certificates, notebooks, and lanyards, ensuring consistency in branding across all media.
    2. Digital Media Design:
      • Your digital design skills will come into play when creating website banners, social media content for platforms like Facebook, Instagram, YouTube, and TikTok, and marketing material for store openings and promotions. A key aspect of the role is building engaging digital campaigns that resonate with customers and align with the company’s overall marketing strategy.
    3. In-Store Signage and Branding:
      • From store front and exit signs to overstock cupboards and shelf strips, the in-store experience should always be consistent, innovative, and on-brand. You will collaborate closely with the operations team and suppliers to ensure that store signage reflects the company’s creative identity and enhances the customer experience.
    4. Time and Task Management:
      • Managing multiple projects simultaneously while meeting deadlines is an essential part of this role. You’ll need to prioritize tasks effectively, communicate clearly with stakeholders, and ensure that all briefs are executed to the highest standards.
    5. Self-Development and Creative Growth:
      • Toys R Us South Africa values continuous growth and development. You are encouraged to expand your skill set, such as pursuing courses in copywriting or other relevant areas, to further enhance your career potential and creativity.

    Key Skills and Requirements

    Other skills that will set you apart include:

    • Strong written and verbal communication skills
    • Ability to work collaboratively with different teams
    • Creative vision and an interest in typography
    • A proactive and detail-oriented approach to work
    • Comfort working independently as well as in a team environment

    Why You Should Apply

    This role is more than just creating visually appealing designs; it’s about becoming a part of a company that values creativity and innovation. At Toys R Us and Babies R Us South Africa, you’ll be joining a dynamic marketing team that constantly pushes the boundaries to deliver top-notch customer experiences, both in-store and online.

    Reasons to Apply:

    • Creative Freedom: You’ll have the opportunity to conceptualize and execute designs that bring joy to customers of all ages.
    • Professional Growth: The role offers ample scope for professional development through interaction with various departments and the chance to pursue further training.
    • Team Environment: You’ll be part of a supportive and collaborative team, where your ideas and creativity will be valued.
    • Impactful Role: Your designs will have a direct impact on how customers experience the Toys R Us and Babies R Us brands.

    Apply now

    Tips for Standing Out in Your Application

    1. Tailor Your Portfolio: Highlight projects that demonstrate your ability to design for both print and digital media. Show your versatility by including examples of in-store signage, social media content, and digital banners.
    2. Emphasize Your Experience: Focus on roles or projects where you’ve collaborated with marketing teams or worked on retail-focused designs. This will show that you understand the unique requirements of a retail environment.
    3. Show Your Proficiency in Adobe Creative Cloud: Be specific about your experience with tools like Illustrator, Photoshop, and InDesign. If you’ve used these tools for creating store signage, flyers, or social media graphics, include this information.
    4. Demonstrate Attention to Detail: Share examples of projects where your attention to detail helped elevate a design or contributed to the success of a campaign. This could be in the form of typography choices, color schemes, or adhering to brand guidelines.
    5. Highlight Your Communication Skills: Graphic designers need to work closely with other departments and external suppliers. Provide examples of how you’ve successfully managed these relationships in the past.

    Learn more: Mastering the Art of Job Applications: Dos and Don’ts

    The graphic designer position at Toys R Us and Babies R Us South Africa is more than just a job—it’s an opportunity to shape the visual identity of a beloved brand. By using your creative talents, you’ll help bring smiles to children’s faces and enhance the shopping experience for families across the country.

    If you’re a dynamic, energetic, and passionate individual with a flair for design, don’t miss the chance to join the Toys R Us team in Durban. Apply before the closing date of 7th November 2024, and take the next step in your creative career!

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