Are you passionate about digital marketing and eager to make a significant impact? ADvTECH, a leader in education and training, is on the lookout for a talented Digital Marketing Specialist to elevate their brand and enhance their online presence. In this role, the selected candidate will have the opportunity to craft innovative strategies, manage engaging campaigns, and contribute to ADvTECH’s mission of shaping the future of education.
For those ready to bring their expertise to a forward-thinking company, this is an exciting chance to join a vibrant team and make a meaningful contribution.
ADvTECH Digital Marketing Specialist Vacancy Overview:
- Job Title: Digital Marketing Specialist
- Company: ADvTECH
- Location: Johannesburg, Gauteng
- Type: Permanent
- Closing Date: 23 August 2024
- Division: Group IT
- Industry: Education Management
- Experience Level: Associate
- Functional Area: Education
Overall Purpose of the Job:
- Enhance the Digital Marketing capabilities within the brands and brand groupings.
- Focus on designing, creating, and executing digital marketing strategies to support brand expansion and growth through lead generation.
Minimum Requirements:
- Minimum: Degree or Diploma in Digital Marketing.
- Ideal: Certifications in Google Products (AdWords, Analytics, Remarketing) and Facebook Blueprint Certification.
- 2 years as a Digital Marketing Specialist.
- 4 years as a Digital Marketing Assistant.
Main Responsibilities:
Campaign Management:
- Design and implement digital media campaigns aligned with brand goals and marketing strategy.
- Focus on lead generation and collaborate with agencies and central support office as needed.
- Ensure campaigns are tracked, benchmarked, and aligned with brand objectives.
- Monitor ROI, KPIs, and budget allocations.
Content Creation:
- Develop and implement digital content for platforms such as websites, blogs, Google Business, and social media.
- Ensure content is current, relevant, and engaging.
Analytics and Reporting:
- Analyze digital marketing performance using dashboards and other data sources.
- Generate monthly reports on activities and lead generation.
- Identify areas for improvement and adjust strategies accordingly.
Website Management:
- Act as the primary custodian of brand websites.
- Oversee content, design, function, and SEO in collaboration with the central web developer.
- Manage updates and liaise with agencies for website functionality.
Social Media Management:
- Maintain a strong online presence and brand voice across social media platforms.
- Engage with the public and manage community interactions through campus support teams.
Innovation and Trend Analysis:
- Stay updated on the latest digital media trends and technologies.
- Continuously evaluate and adapt strategies to market changes.
Why Join ADvTECH?
As a Digital Marketing Specialist at ADvTECH, you’ll be part of a forward-thinking company committed to educational excellence. This role offers the chance to join a vibrant team, where your expertise will make a meaningful contribution to our brand’s growth and success.
How to apply
- Prepare Your Documents:
- Update your resume/CV to reflect your relevant experience and skills.
- Prepare a cover letter tailored to the Digital Marketing Specialist role at ADvTECH.
- Ensure you have any relevant certifications or qualifications readily available.
- Access the Application Portal:
- Visit careers page at ADvTECH Careers
- Click on the “Apply Now” button to start your application.
- Complete the Application Form:
- Fill in your personal details, including contact information and professional background.
- Upload your resume/CV and cover letter as prompted.
- Provide any additional information or answer specific questions related to the role.
- Review and Submit:
- Carefully review all the information you have entered.
- Ensure all required fields are completed and documents are correctly uploaded.
- Submit your application by clicking the “Submit” button.
HINT: Free CV Templates that Pass the Applicant Tracking System
The team appreciates the time and effort candidates have invested in their applications. They are eager to review the submitted materials and explore how each applicant’s skills and experience align with the company’s needs.
Should there be any questions or the need for assistance during the application process, applicants are encouraged to reach out to the support team. ADvTECH wishes all candidates the best of luck and looks forward to the possibility of collaborating to drive innovation in digital marketing.