Are you passionate about social media and digital marketing? Do you have a flair for creating engaging content that sparks conversations and drives results? If so, we have an exciting opportunity for you! GBS, located in the heart of Durban, KwaZulu-Natal, is looking for a dynamic Social Media Co-Ordinator to join our marketing team.
Social Media Co-Ordinator Job Overview
- Job Title: Social Media Co-Ordinator
- Location: Durban, KwaZulu-Natal
- Division: Talksure
- Business Unit: Marketing
- Job Type: Permanent
- Closing Date: 11 October 2024
- Experience Level: Entry Level
- Industry: Financial Services
- Functional Area: Marketing
- Posted Date: 06 September 2024
Social Media Co-Ordinator Job Description
As the Social Media Co-Ordinator, your role is to manage and enhance the online presence of both our brand and clients across various platforms, including Facebook, Instagram, TikTok, YouTube, and others. You will be responsible for curating, creating, and scheduling engaging content that aligns with the marketing objectives of the company. If you love to dive deep into social media analytics, this position offers an excellent opportunity to use data-driven strategies to boost brand awareness and drive engagement.
This role is ideal for someone who thrives in a fast-paced environment, has a creative mindset, and enjoys working with cross-functional teams to achieve marketing goals.
Key Responsibilities
As a Social Media Co-Ordinator, you will be entrusted with the following tasks:
- Content Planning and Creation: You’ll be responsible for planning and producing engaging content that aligns with the brand’s voice and goals across all social media platforms.
- Campaign Management: Develop, manage, and optimize paid social media campaigns on platforms like Facebook, Instagram, YouTube, and TikTok to achieve business goals.
- Social Media Management: Handle the day-to-day management of all social media channels, ensuring content is timely, relevant, and engaging.
- Analytics and Reporting: Track social media performance metrics and create reports to measure the effectiveness of social media campaigns. Use insights to continuously improve engagement and reach.
- Video and Multimedia Coordination: Assist with video production, editing, and management of multimedia content to drive audience interaction and engagement.
- Community Engagement: Foster positive, engaging communities on each social media platform by responding to followers and addressing inquiries in a timely manner.
- Market Research and Trend Analysis: Stay updated on social media trends, digital marketing best practices, and emerging platforms to ensure the brand remains competitive.
- Collaboration: Work closely with internal marketing teams and external stakeholders, including clients, to align social media efforts with broader marketing strategies.
- Website Content Management: Coordinate and update website content as needed to ensure consistent messaging across all digital channels.
Requirements
Qualifications:
- Tertiary qualification in Marketing or a related field.
- Minimum of 3 years’ experience in digital marketing or social media management.
- Proficiency in social media management tools such as Hootsuite, Buffer, or Later.
- Experience with advertising tools like Facebook Ads Manager, TikTok Ads, and YouTube Studio.
- Basic knowledge of graphic design tools (e.g., Canva, Adobe Creative Suite).
- Familiarity with video editing software like Adobe Premiere Pro, Final Cut Pro, or in-app video editing tools.
Skills:
- Strong Understanding of Social Media Metrics and Analytics: You should be able to interpret data from analytics tools and use it to optimize social media strategies.
- Excellent Communication Skills: You will need to convey ideas clearly and creatively, both in writing and verbally.
- Project Management: Your role will involve handling multiple campaigns at once, so attention to detail and organizational skills are crucial.
- Creativity: You should be able to generate fresh ideas and experiment with new content formats and trends to keep the audience engaged.
What GBS Offers
- Collaborative Work Environment: You’ll be working in a team-oriented atmosphere that encourages creativity and collaboration.
- Skill Development: With exposure to advanced social media tools and platforms, you will continuously develop your digital marketing skills.
- Opportunities for Growth: At GBS, we value growth and development. We encourage our employees to take advantage of learning opportunities to further their careers.
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How to Apply
If you are excited about this opportunity and believe you meet the qualifications, please submit your application through our website by the closing date of 11 October 2024.
Please note that only candidates who meet the specified criteria will be considered. If you do not hear from us within 14 working days after the closing date, please consider your application unsuccessful. We wish you the best in your future endeavors.
This Social Media Co-Ordinator vacancy at GBS is an excellent opportunity for anyone passionate about digital marketing and social media. Located in Durban, this permanent role offers a platform to grow your skills in content creation, campaign management, and analytics while working in a dynamic and collaborative environment. GBS is committed to fostering creativity and providing growth opportunities, making it the perfect place to build a rewarding career in social media management.